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Article - Colour and Home StagingFocus on….. Colour
Everyone has their favourite colours and more often than not these are the
colours we use to decorate our homes. Our private space then reflects our
characters and we feel good living there. A bright red may remind you of a
sunset on a holiday, but to others it may suggest fire, and therefore invoke
a negative reaction. You need to keep in mind that what you love may
be what your potential buyer hates.
A buyer may be subliminally put off by a particular room just by how
it feels and looks. They will also be thinking of the work they will have to
do and the costs involved in redecorating. Todays buyers tend to prefer a
home that they can simply move into and live with as it is. Moving house
is stressful enough without having the thought in the back of
your head that you need to start work on your new property as soon as
you move in.
This will create a negative “red flag” to the buyer, and may put them
off the house completely. The good news is that it’s such a simple
and cost effective update to do when staging your property,
and can make a real difference to the way a home is viewed.
There’s a reason why property developers and builders have a reputation
for painting everything magnolia – it works! It sells houses because people
can move straight in and add their own personalities to the décor when
they choose to. It doesn’t alienate or offend any type
of buyer, and therefore more people will be able to visualise
themselves living there.
I don’t necessarily advocate painting your whole house magnolia for
selling, but rather using soft, warm and neutral colours on your
walls and floors. This will not only create more harmony in the rooms
but also a real sense of space. Adding in brighter coloured accessories
is a great idea as this can satisfy your need for colour and add style and
character to the space – something which all buyers will be aspiring to in
their new home.
This does not mean you are going to be left with boring,
soulless rooms – on the contrary. In fact, all colours can have a
more neutral shade, so you don’t have to feel limited in choice at all.
Neutral purely means toned down (think of a colour with some grey added).
A good way to see neutrals are to look at heritage paint ranges, as these
are more neutral in colour. Have a play and see what great schemes you
can achieve. More often than not these are a great tool for decorating,
whether you are selling or looking to stay put – they will stand the
test of time better than bold colours, as they will not be too overpowering.
One thing to not forget when looking at colour is pattern. Neutral colours
can still look wrong in a room if they are used on heavily patterned
wallpapers or fabrics. Try to keep patterns for smaller
areas, and this will help to create less visual clutter in
a room and therefore more space. When staging a home for sale,
or for redecorating a home, try using colour to enhance or detract from
those things you can’t change. For example, an avocado bathroom suite
can be off putting to a majority of buyers, but using soft cream or beige
accessories, adding a plant to the window sill, putting a laminate floor
down, and painting the walls in a fresh colour will help to create a
light and more modern scheme that buyers will feel able to live with at
least for a while. Staging is not about spending for the sake of it,
it is about working with what you have, and colour is a great place to start!
If you are unsure of what colours work together, a great place to start looking
for inspiration is nature. Look at how different greens complement each other
in a forest, or how the colour of autumn leaves work fantastically
against a neutral brown backdrop.
Above all, ensure your home is “neutral” but definitely not “boring” –
you want it to stand out – but for all the right reasons!
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